What actually goes into a Webflow redesign?

A full B2B Webflow redesign includes: a strategy and sitemap phase (usually a week), Figma design (anywhere from two pages to thirty), Webflow development, CMS setup, mobile QA across devices, technical SEO (title tags, schema, sitemap, redirects), and a launch day handoff. If you're migrating from WordPress or HubSpot, content migration is its own piece of work. If you need a new brand identity — logo, colour system, typography — that's separate again.

What Webflow projects actually cost?

Starter build — from $3,000. Brand and web — from $5,000. Growth build — $6,000–$9,000. Enterprise build — $10,000+. These are real numbers from 135+ Webflow builds.

What makes a Webflow project cost more?

The single biggest variable is animation complexity. A site with custom Three.js or WebGL work adds 20–30% to the development cost. CMS complexity is the second biggest driver. A site with a blog, case studies, team pages, integrations, and changelog is significantly more work to architect than five static pages. Content migration adds time you don't always see coming. Brand identity from scratch adds $1,500–$2,000 to any project if it's not included in the base scope.

What you can cut without breaking things?

Animation, honestly. Most B2B conversion doesn't require scroll-triggered GSAP timelines. A fast, clean Webflow site with good copy will convert better than a slow, impressive one. Page count matters more than most clients realise. Every extra page is more design time, more development, more QA. Start with the five pages your buyer actually visits — homepage, about, services or product, case studies, contact — and add pages in the retainer once you know what's working.

Webflow retainer pricing?

The Starter retainer ($999/month) is up to eight hours — good for maintenance, content updates, and small additions. The Growth retainer ($1,999/month) is up to twenty hours, covering new pages, integrations, and design work.

Insights, Strategies & Website Growth Tips

Q: Webflow agency vs. hiring in-house?

A decent in-house Webflow team is a brand designer, a web designer, and a Webflow developer. That's three salaries — $70,000–$90,000 each in most markets, or approximately $240,000 per year before benefits, equipment, and management overhead. An agency like Flowdojo starts in 24 hours, delivers in four to five weeks, and costs $3,000–$9,000 for a full project. In-house makes sense once you're publishing multiple new pages per week and have ongoing design and development needs that justify full-time headcount. That's usually around 150–200 employees and $10M+ ARR.

Explore expert articles on Webflow development, website design, SEO, conversion optimization, and digital growth. From practical how-to guides to industry insights, discover actionable ideas to build better websites and drive better business results.

3rd June 2026

What Is a Good Conversion Rate for a B2B Website in 2026?

What conversion rate should a B2B website hit? Industry benchmarks, what a good demo request rate looks like, and what to fix if your site is underperforming.

20th May 2026

How Much Does a Webflow Website Redesign Cost in 2026?

Full transparent pricing breakdown — from $3,000 starter builds to $20K+ enterprise projects. Real numbers from 135+ builds.

1st May 2026

How We Migrated ISDM's 22-Page Site to Webflow Without Losing a Single Search Ranking

How Flowdojo migrated ISDM's 22-page education site to Webflow with thousands of articles and zero search ranking loss in 60 days. Full migration case study.

12th April 2026

How to Migrate from WordPress to Webflow Without Losing Your SEO Rankings

The thing that scares people most about moving to Webflow isn't the build. It's the rankings.

8th April 2026

Webflow vs WordPress for B2B in 2026 — An Honest Comparison

Webflow vs WordPress for B2B: performance, SEO, content management, dev dependency, pricing. From a team that's built 135+ Webflow sites for B2B companies.

8th April 2026

The Webflow SEO Migration Checklist — 30 Steps We Run Before DNS Goes Live

The complete Webflow SEO migration checklist: 301 redirects, meta data, canonical URLs, schema, sitemap, Search Console setup — 30 steps used on every Flowdojo migration.

29th March 2026

How to Choose a Webflow Agency in 2026 — 8 Things to Actually Check

8 things to check before hiring a Webflow agency: portfolio quality, process transparency, pricing, retention rate, turnaround speed. Advice from a Webflow Premium Partner.

15th March 2026

The 40-Point B2B Website Audit Checklist We Run Before Every Launch

We check forty things before we launch any Webflow site. Most agencies check five, maybe ten. The difference is in the details nobody notices until something breaks at 9am the day after launch.

2nd March 2026

Webflow Agency vs Hiring In-House: The Honest Cost Comparison

Hiring in-house for Webflow: $240K/year, 6-month ramp. Using an agency: $3K–5K, starts in 24 hours. Honest comparison of both options for B2B companies.

1st March 2026

B2B Homepage Hero Section Design — What Actually Converts

What makes a B2B homepage hero section actually convert? Headline formula, CTA placement, social proof position, and hero image rules — with real before/after examples.

26th Feb 2026

How Long Does a B2B Website Rebuild Actually Take?

Every agency tells you "six to eight weeks." Then it's fourteen weeks and everyone's frustrated. Here's why that happens and what an honest timeline actually looks like.

2nd Feb 2026

Webflow CMS Architecture for B2B Sites — How We Structure It

How to structure Webflow CMS for a B2B site: collection architecture, reference fields, blog vs case study vs team pages. Real structure from 135+ Webflow builds.